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Public Opinion Quarterly 18:245-253 (1954)
© 1954 American Association for Public Opinion Research
Bandwagon and Underdog Effects and the Possibility of Election Predictions
Herbert A. Simon is Professor of Administration in the Graduate School of Industrial Administration at the Carnegie Institute of Technology
Social research has often been attacked on the grounds that the research itself so altered the original situations as to make accurate predictions impossible. In this article, the author deals particularly with the effects of published predictions and the adjustments necessary to account for reactions to those predictions.
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