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Public Opinion Quarterly 2006 70(3):327-353; doi:10.1093/poq/nfl001
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© The Author 2006. Published by Oxford University Press on behalf of the American Association for Public Opinion Research. All rights reserved. For permissions, please e-mail: journals.permissions@oxfordjournals.org.

Ideology and the Affective Structure of Whites’ Racial Perceptions

Christopher M. Federico

CHRISTOPHER M. FEDERICO is Assistant Professor of PsychologyPolitical Science at the University of Minnesota, Twin Cities.

Address correspondence to the author; e-mail: federico{at}umn.edu.

The present study tests the hypothesis that deviations from "affective bipolarity" in the relationship between the positive and negative dimensions of whites’ stereotypes of blacks—such as racial ambivalence—should be stronger among conservatives. Across two different data sets (the 2000 National Election Study and the 1991 National Race and Politics Study) and three different methodologies (heteroskedastic regression, confirmatory factor analysis, and a regression analysis of attitude-ambivalence scores), this hypothesis was supported. Further analyses indicated that the relationship between conservatism and ambivalent perceptions of blacks was mediated by conflict between humanitarian and individualistic concerns in the racial context, but not in the abstract.


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