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Public Opinion Quarterly Advance Access originally published online on November 25, 2008
Public Opinion Quarterly 2008 72(4):781-791; doi:10.1093/poq/nfn056
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© The Author 2008. Published by Oxford University Press on behalf of the American Association for Public Opinion Research. All rights reserved. For permissions, please e-mail: journals.permissions@oxfordjournals.org

False Consensus Goes Online

Impact of Ideologically Homogeneous Groups on False Consensus

Magdalena Wojcieszak

Address correspondence to Magdalena Wojcieszak; e-mail: magdalena{at}asc.upenn.edu.

This study analyzes survey data obtained from members of neo-Nazi and radical environmentalist discussion forums. It assesses the extent to which participants in homogeneous online groups exhibit false consensus, i.e., overestimate public support for their views, and whether the overestimation increases with increased online participation. Although the analyzed sample overestimates public support, the overestimation is no greater than found with more conventional populations studied to date. However, false consensus among the neo-Nazis increases with their involvement in online groups, also controlling for extremism. Among the environmentalists, it is the extremism, not online participation that accounts for false consensus. Theoretical and practical implications of these findings are discussed.


MAGDALENA WOJCIESZAK is with the Annenberg School for Communication at the University of Pennsylvania, 3620 Walnut Street, Philadelphia, PA 19104-6220, USA. The author would like to thank Dr. Michael Delli Carpini, Dr. Vincent Price, and Dr. Michael Hennessy from the Annenberg School for Communication, as well as three anonymous reviewers and the editor.


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