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Public Opinion Quarterly 2009 73(1):1-6; doi:10.1093/poq/nfp001
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Published by Oxford University Press on behalf of the American Association for Public Opinion Research 2008.

Editors’ Note

James N. Druckman and Nancy A. Mathiowetz, Editors

The first 150 words of the full text of this article appear below.

Primum non nocere. First, Do No Harm.

The phrase describes one of our guiding principles as we begin our term as Editors of Public Opinion Quarterly (POQ). On the occasion of our first issue, we share with contributors and readers some of our thoughts concerning the journal and its future, originally expressed in our editorial application.


   Introduction
 
The 1937 inaugural issue of Public Opinion Quarterly began with the following forward:

A new situation has arisen throughout the world, created by the spread of literacy among the people and the miraculous improvement of the means of communication ... now, for the first time in history, we are confronted nearly everywhere by mass opinion as the final determinant of political, and economic, action. Today public opinion operates in quite new dimensions and with new intensities; its surging impact upon events becomes the characteristic of the current age – and its . . . [Full Text of this Article]


   The Study of both the Methodology and the Substance of Public Opinion
 

   Editorial Board
 

   Special Issues
 

   The Challenges Facing the Journal: The Review Process
 

   Appreciation
 


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