Public Opinion Quarterly

Articles:

W. Phillips Davison

An Editorial Foreword
Public Opin Q 1957 21: 3-4. [Summary] [Request Permissions]  

Harwood L. Childs

The First Editor Looks Back
Public Opin Q 1957 21: 7-13. [Summary] [Request Permissions]  

William Albig

Two Decades of Opinion Study: 1936-1956
Public Opin Q 1957 21: 14-22. [Summary] [Request Permissions]  

George Gallup

The Changing Climate for Public Opinion Research
Public Opin Q 1957 21: 23-27. [Summary] [Request Permissions]  

Elmo Roper

The Client Over the Years
Public Opin Q 1957 21: 28-32. [Summary] [Request Permissions]  

Harold D. Lasswell

The Impact of Public Opinion Research On Our Society
Public Opin Q 1957 21: 33-38. [Summary] [Request Permissions]  

Paul F. Lazarsfeld

Public Opinion and the Classical Tradition
Public Opin Q 1957 21: 39-53. [Summary] [Request Permissions]  

Herbert H. Hyman

Toward a Theory of Public Opinion
Public Opin Q 1957 21: 54-60. [Summary] [Request Permissions]  

Elihu Katz

The Two-Step Flow of Communication: An Up-To-Date Report on an Hypothesis
Public Opin Q 1957 21: 61-78. [Summary] [Request Permissions]  

Frederick F. Stephan

Advances in Survey Methods and Measurement Techniques
Public Opin Q 1957 21: 79-90. [Summary] [Request Permissions]  

Wilbur Schramm

Twenty Years of Journalism Research
Public Opin Q 1957 21: 91-107. [Summary] [Request Permissions]  

Louis Harris

Election Polling and Research
Public Opin Q 1957 21: 108-116. [Summary] [Request Permissions]  

George Katona

Public Opinion and Economic Research
Public Opin Q 1957 21: 117-128. [Summary] [Request Permissions]  

Leo Bogart

Opinion Research and Marketing
Public Opin Q 1957 21: 129-140. [Summary] [Request Permissions]  

Stephen E. Fitzgerald

Public Relations Learns to Use Research
Public Opin Q 1957 21: 141-146. [Summary] [Request Permissions]  

John W. Riley, Jr. and Leonard S. Cottrell, Jr.

Research for Psychological Warfare
Public Opin Q 1957 21: 147-158. [Summary] [Request Permissions]  

Archibald M. Crossley

Early Days of Public Opinion Research
Public Opin Q 1957 21: 159-164. [Summary] [Request Permissions]  

Clyde W. Hart and Don Cahalan

The Development of AAPOR
Public Opin Q 1957 21: 165-173. [Summary] [Request Permissions]  

Elmo C. Wilson

World-Wide Development of Opinion Research
Public Opin Q 1957 21: 174-178. [Summary] [Request Permissions]  

Stuart C. Dodd

The World Association for Public Opinion Research
Public Opin Q 1957 21: 179-184. [Summary] [Request Permissions]  

Harry Alpert

Public Opinion Quarterly Volume I: A Review
Public Opin Q 1957 21: 185-189. [Summary] [Request Permissions]  

Ithiel de Sola Pool

A Critique of the 20th Anniversary Issue
Public Opin Q 1957 21: 190-198. [Summary] [Request Permissions]  

Daniel Lerner

The Outlook
Public Opin Q 1957 21: 199-206. [Summary] [Request Permissions]  

Sigmund Diamond

Common Frontiers of the Social Sciences.
Public Opin Q 1957 21: 207-211. [Summary] [Request Permissions]  

Paul F. Lazarsfeld

Union Democracy.
Public Opin Q 1957 21: 212-214. [Summary] [Request Permissions]  

Gabriel A. Almond

French Opinion on War and Diplomacy During the Second Empire.
Public Opin Q 1957 21: 215-218. [Summary] [Request Permissions]  

Donald L. Foley

Crestwood Heights: A Study of the Culture of Suburban Life.
Public Opin Q 1957 21: 218-220. [Summary] [Request Permissions]  

Jane A. Remington

Readings in Market Research.
Public Opin Q 1957 21: 220-223. [Summary] [Request Permissions]  

Jiri Nehnevajsa

Personality and Social Change.
Public Opin Q 1957 21: 223-224. [Summary] [Request Permissions]  

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