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Contents: Volume 26, Number 1, SPRING 1962   [Index by Author] 
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Down Articles
Down Living Research
Down Correspondence
Down THE POLLS: RACE RELATIONS
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Front Matter (PDF) | Back Matter (PDF)

To see an article, click its [Full Text] or [PDF] link. To review many abstracts, check the boxes to the left of the titles you want, and click the 'Get All Checked Abstract(s)' button. To see one abstract at a time, click its [Abstract] link.

Articles Back

PHILIP E. CONVERSE and GEORGES DUPEUX
POLITICIZATION OF THE ELECTORATE IN FRANCE AND THE UNITED STATES
Public Opin Q 1962 26: 1-23; doi:10.1086/267067 [Abstract] [Summary] [PDF] [Request Permissions]  

WILLIAM J. McGUIRE and DEMETRIOS PAPAGEORGIS
EFFECTIVENESS OF FOREWARNING IN DEVELOPING RESISTANCE TO PERSUASION
Public Opin Q 1962 26: 24-34; doi:10.1086/267068 [Abstract] [Summary] [PDF] [Request Permissions]  

BENTON JOHNSON
ASCETIC PROTESTANTISM AND POLITICAL PREFERENCE
Public Opin Q 1962 26: 35-46; doi:10.1086/267069 [Abstract] [Summary] [PDF] [Request Permissions]  

MURRAY B. LEVIN and MURRAY EDEN
POLITICAL STRATEGY FOR THE ALIENATED VOTER
Public Opin Q 1962 26: 47-63; doi:10.1086/267070 [Abstract] [Summary] [PDF] [Request Permissions]  

LOUIS DOTSON
AN EMPIRICAL STUDY OF ATTITUDE-COMPONENT THEORY
Public Opin Q 1962 26: 64-76; doi:10.1086/267071 [Abstract] [Summary] [PDF] [Request Permissions]  

RICHARD F. CARTER
STEREOTYPING AS A PROCESS
Public Opin Q 1962 26: 77-91; doi:10.1086/267072 [Abstract] [Summary] [PDF] [Request Permissions]  

Living Research Back

ELI S. MARKS
THE FETISH OF SAMPLE SIZE
Public Opin Q 1962 26: 92-97; doi:10.1086/267073 [Summary] [PDF] [Request Permissions]  

EDMUND DE S. BRUNNER
SOCIAL RESEARCH DOLLARS AND SENSE
Public Opin Q 1962 26: 97-102; doi:10.1086/267074 [Summary] [PDF] [Request Permissions]  

EDWARD A. SUCHMAN
AN ANALYSIS OF "BIAS" IN SURVEY RESEARCH
Public Opin Q 1962 26: 102-111; doi:10.1086/267075 [Summary] [PDF] [Request Permissions]  

FRANK N. MAGID, NICHOLAS G. FOTION, and DAVID GOLD
A MAIL-QUESTIONNAIRE ADJUNCT TO THE INTERVIEW
Public Opin Q 1962 26: 111-114; doi:10.1086/267076 [Summary] [PDF] [Request Permissions]  

ROY E. CARTER, JR. and VERLING C. TROLDAHL
USE OF A RECALL CRITERION IN MEASURING THE EDUCATIONAL TELEVISION AUDIENCE
Public Opin Q 1962 26: 114-121; doi:10.1086/267077 [Summary] [PDF] [Request Permissions]  

JAMES N. AKE
A RAPID MACHINE PROCEDURE FOR DETERMINING SCALABILITY OF ANY NUMBER OF QUESTIONS
Public Opin Q 1962 26: 121-125; doi:10.1086/267078 [Summary] [PDF] [Request Permissions]  

CHARLES O. JONES
A SUGGESTED SCHEME FOR CLASSIFYING CONGRESSIONAL CAMPAIGNS
Public Opin Q 1962 26: 126-132; doi:10.1086/267079 [Summary] [PDF] [Request Permissions]  

Correspondence Back

ARTHUR D. KIRSCH
CORRESPONDENCE
Public Opin Q 1962 26: 133-136; doi:10.1086/267080 [Summary] [PDF] [Request Permissions]  

THE POLLS: RACE RELATIONS Back

HAZEL GAUDET ERSKINE
THE POLLS: RACE RELATIONS
Public Opin Q 1962 26: 137-148; doi:10.1086/267081 [Summary] [PDF] [Request Permissions]  

News and Notes Back

GUEST EDITOR: HOPE LUNIN KLAPPER
Public Opin Q 1962 26: 149-152; doi:10.1086/267082 [Summary] [PDF] [Request Permissions]  

Book Reviews Back

ROBERT L. PEABODY
BOOK REVIEWS
Public Opin Q 1962 26: 153-154; doi:10.1086/267083 [Summary] [PDF] [Request Permissions]  

PAUL KECSKEMETI
BOOK REVIEWS
Public Opin Q 1962 26: 154-156; doi:10.1086/267084 [Summary] [PDF] [Request Permissions]  

KURT LANG
BOOK REVIEWS
Public Opin Q 1962 26: 156-157; doi:10.1086/267085 [Summary] [PDF] [Request Permissions]  

To see an article, click its [Full Text] or [PDF] link. To review many abstracts, check the boxes to the left of the titles you want, and click the 'Get All Checked Abstract(s)' button. To see one abstract at a time, click its [Abstract] link.